Magnificence Model Glossier opens first DC retailer in Georgetown – Business Observer

Extra shinya beloved millennial line of magnificence and skincare, is opening its first retailer in Washington on Friday because it begins rolling out its post-COVID retail plan, the corporate introduced.

The sweetness model leased 7,200 sq. toes in 3065 M Street NW, filling the decrease two flooring of the four-story Georgetown constructing. The East Financial institutionProperty constructing has two flooring of residential items above retail.

Glossier will substitute the opposite beauty model Sephorawhich left the house final yr and opened a bigger house two blocks away 3241 M Street NW.

“With the addition of Glossier, Georgetown has additional established itself as Washington’s premier buying vacation spot.” Philip Lanier, an EastBanc principal, advised Business Observer. “As patrons discover Glossier Georgetown for the primary time, they are going to be immersed in a model that has come to outline the sweetness trade.”

The Georgetown retailer is the primary of 4 Glossier shops to open in 2022. Others will arrive in Atlanta by the tip of the summer time and in Philadelphia and Brooklyn within the fall, in response to the corporate.

In the course of the pandemic, the direct-to-consumer make-up model completely closed its two current shops in New York Metropolis and Los Angeles, however he reentered the brick and mortar house with three new everlasting shops in Seattle, Los Angeles and London. It added a Miami retailer in March of this yr.

Prospects enter the Georgetown retailer by way of a glass atrium, and the staircase to the second flooring is impressed by an airport, together with runway-mimicking flooring lighting and repurposed industrial airplane home windows. Buying on the second flooring continues the airport theme, with retro-inspired arrivals and departures and eco-leather seats harking back to jets.

The design is supposed to be a nod to the constructing’s historic brick construction, encouraging company to linger, Glossier stated in a ready assertion.

Eastbanc self-represented within the deal, whereas Glossier was represented by Kylee Pendery from GoodSpace New York And David Docter from Physician and Alessandro.

Keith Loria might be reached at Kloria@commercialobserver.com.

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